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Apple Cuts iPhone 18 Pro Component Orders by Up to 15% on Weak Demand
La RepúblicaLO·US · CN · TW·about 7 hours ago
Apple has instructed some suppliers to pause production of components for its iPhone 18 Pro and Pro Max models, citing rising memory chip prices that have forced price increases and dampened consumer demand. The move signals a demand pullback in premium smartphones amid AI-driven memory cost inflation, with potential ripple effects on Apple's supply chain and broader tech hardware demand.
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