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5.9
Nike shares hit new lows as sales decline deepens, 'Just Do It' brand loses luster
SMELO·US·about 4 hours ago
Nike reported Q1 FY2027 earnings that disappointed investors, triggering a nearly 6% drop in after-hours trading. The report likely missed revenue or profit expectations, though specific figures are not provided. This signals weakening demand or margin pressure for the sportswear giant, with implications for consumer discretionary sentiment.