Dmitry Kiselev replaced on Vesti Nedeli following sustained viewership decline

Dmitry Kiselev has been removed as host of the state-run program Vesti Nedeli following an 8% drop in overall ratings and a 12.5% decline among the 18-54 demographic. This shift reflects a broader trend of diminishing audience engagement across major Russian state propaganda outlets. It remains unclear if this personnel change signals a strategic pivot in state media messaging or merely a tactical response to declining viewership metrics.