MarketsNotableReported
5.1
Greece tourism surges: 670k extra air arrivals, 20.6M total in 8 months
Capital.grLO·GR·3 days ago
European travel demand remains robust despite geopolitical and economic uncertainty, but consumer behavior is shifting. Major travel agencies are increasingly focusing on selling bundled vacation components, indicating a strategic pivot to capture more value per booking. The CEO's admission of missed opportunities suggests competitive pressure and a need for adaptation.