Brazil EV/Hybrid Sales Share Doubles to 19.8% in a Year, Industry Caught Off Guard

Electrified vehicle sales in Brazil surged to 19.8% of total sales in September, up from 9.2% a year earlier, reaching one million units in circulation. The pace exceeded industry forecasts by several years, with Chinese brands now planning local production. This shift signals accelerating consumer adoption and potential disruption to incumbent automakers, with implications for trade and investment flows.