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Citroen revives 2CV as electric model to counter Chinese EV competition
BBC NewsLO·FR · CN·about 15 hours ago
Citroën announced an electric concept revival of its iconic 2CV, with a production model expected by 2028 at around €15,000. This signals a strategic push into the affordable EV segment, potentially intensifying competition in European small-car markets. The move is notable as it leverages brand heritage to capture cost-sensitive buyers amid EV price wars.