Russia e-commerce hits 21% of retail sales, 70% via platforms

Rospotrebnadzor head Anna Popova reports e-commerce now accounts for 21% of Russian retail sales, with nearly 70% of online sales occurring on digital platforms. This marks continued growth in Russia's digital retail sector, though the data is a government statement without detailed methodology. The shift underscores the increasing importance of platform-based commerce in Russia's consumer market.