Spain: PSOE launches campaign with Begoña Gómez, social media push for youth vote

The Spanish electoral campaign officially begins, with PSOE using new slogans and a social media strategy targeting younger voters. Begoña Gómez's participation in a party event has drawn opposition scrutiny, adding a political risk element. The outcome is uncertain, but the campaign's focus on digital outreach signals a shift in voter engagement tactics.

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