Reach to cut 220 editorial jobs as AI summaries erode online traffic

Reach, publisher of the Mirror and Express, announced 220 editorial job cuts, citing a 'mammoth shift' in audience behavior toward AI-generated summaries, which has driven a dramatic fall in online traffic. This marks a continuation of the structural decline in traditional media economics, but the explicit attribution to AI summaries signals an acceleration of the trend. The move underscores the disruptive impact of AI on content distribution and advertising revenue, with implications for the broader media sector.